Is the amount of chemicals in your toothpaste decided in Geneva?

Geneva often makes the headlines as the setting for peace talks. Should it also take credit and be recognised for our small personal victories in the daily battle to prevent tooth decay?  “All the international organisations in Geneva are doing work that has a direct impact on all of us. We don't even pay attention to it anymore. For example, when you brush your teeth, the percentage of chemicals in your toothpaste comes from standards adopted in Geneva,” Michael Moller, the former head of the United Nations in the Swiss city, told the Tribune de Genève newspaper earlier this year. Is he right? Is the amount of chemicals in your toothpaste agreed in Geneva? The answer is not so straightforward, as we will see. The International Standardization Organization (ISO), whose secretariat has been based in Geneva since 1949, has developed over 22,000 voluntary international standards covering every sector imaginable – from MP3s to milk bottles. The independent, non-governmental ...
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